Small tips to improve the marketing side of your SaaS website
You've finished building the next big SaaS and you want now to pimp your homepage to make it more attractive ? You're in the right place.
Here's a few things you can do:
A good way to get your hand on a new customer is to get his basic contact information: his email address. When a visitor arrives on your website, even if he's not ready to subscribe yet, there's a good chance he'll subscribe to your newsletter list if he's a little bit interested.
So the first thing you can do is to add a simple input field on your home page where users can enter their email address. Use that list to send product update from time to time, along with a special coupon for newsletter subscribers.
For one to be successful, one need a super fast and clean website, with a lot of traffic! π
Update the layout / structure a bit and focused on the website goal: increase your customer database.
For example borderline.biz, ugly website but it focusses on story telling in first lines, place ad, leave email. Working without header and footer could work and keep it very clean.
Use a clean design and don't hesitate to use minimal design.
Header:
Body:
Footer:
Betalist / Producthunt / Ship / etc and some facebook ads
I consider myself as an IT Business Artisan. Or Consultant CTO. I'm a self-taught Web Developper, coach and teacher. My main work is helping and guiding digital startups.
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